It's Yours: A Film on Hip-Hop and the Internet

Feb 13, 2020

1h 14m

★ 2.0

Overview

By the dawn of the 21st century, hip-hop sales had reached an all-time high, but one thing has remained the same. The doors were still locked, and the music industry held the keys. Young artists began to self-market on the Internet, ultimately helping to collapse the music industry as we knew it. It’s Yours explores how it became possible to become a rap star through a Twitter account, YouTube site or Myspace page. It tells this story through the unique perspectives of numerous artists, producers, record industry insiders, and music and cultural critics.

Genres

Documentary

Music

Production Companies

LA STEREO TV

It's Yours: A Film on Hip-Hop and the Internet Trailers

No Trailers found.

Cast

Self

Wiz Khalifa

Self

Lil B

Self

Too $hort

Self

Fab 5 Freddy

Self

Chuck D

Self

Action Bronson

Self

Travis "Taco" Bennett

Self

B-Real

Self

Curren$y

Self

Gangsta Boo

Self

Freddie Gibbs

Fifty years ago in the Bronx, a new genre of music was born, the product of a people searching for their voice and the opportunity to be heard. For decades, the community was bound by the words of leaders like Martin Luther King and Malcolm X before their assassinations attempted to thwart the messaging. While their lives ended, the impact of their words never would, instead paving the way for others. Soon, athletes and entertainers would step to the microphone and boldly become the sound of a new generation and an inspiration to their people. When the world looked to silence them, the culture found a way to speak louder than ever before. From Muhammad Ali to Public Enemy, Jay-Z to Lebron James and beyond, the impact on sports has been indelible.

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